Weeekly is a South Korean girl group formed by Play M Entertainment, now known as IST Entertainment, and debuted on June 30, 2020. The group initially consisted of seven members: Soojin, Jiyoon, Monday, Soeun, Jaehee, Jihan, and Zoa. Weeekly quickly rose to prominence in the K-pop scene with their refreshing and youthful image, often characterized by catchy pop melodies and vibrant concepts. Their debut extended play (EP), titled \"We Are,\" featured the lead single \"Tag Me (@Me),\" which showcased their energetic style and garnered positive receptions for its lively and playful theme. The EP charted well on various music platforms, establishing Weeekly as a promising rookie group in the highly competitive K-pop industry.
Following their debut, Weeekly continued to build their discography with subsequent releases that further solidified their identity. Their second EP, \"We Can,\" was released on October 13, 2020, with the title track \"Zig Zag,\" which continued to display their signature playful style with a catchy and upbeat tune. The EP was well-received, and Weeekly s music video for \"Zig Zag\" gained significant views, enhancing their reputation as rising stars. Building on their momentum, their third EP, \"We Play,\" was launched on March 17, 2021, featuring the hit single \"After School.\" This track became a viral sensation, especially on platforms like TikTok, due to its infectious melody and relatable lyrics, further cementing Weeekly s position in the global K-pop scene.
In terms of their impact, Weeekly has become known for their relatable \"everyday\" girl concept, which appeals to a younger audience. Their music often incorporates elements of pop, funk, and dance, offering a fresh and dynamic listening experience. Despite the departure of member Jiyoon in 2022 due to health reasons, the group continued as a six-member ensemble and maintained their popularity. Weeekly s ability to engage with fans through their music and vibrant performances has allowed them to carve out a unique niche in the K-pop industry. Their influence is apparent not only in their growing international fanbase but also in how they have inspired other emerging artists to embrace authenticity and youthful exuberance in their music and performances.